Group Marketing Manager

Job Type:
Permanent
AED Salary Range:
Any
Salary Description:
£40000 - £45000 per annum
Sector:
Exhibitions
Region:
UK
Location:
London
Posted:
01/06/2017
Recruiter:
ESP Recruitment
Job Ref:
VH/10559

A leading consumer exhibition organiser seeks a Group Marketing Manager to be responsible for the marketing strategy to deliver commercial and wider company objectives for two high-profile events. You will be required to deliver multi-channel marketing campaigns which will include implementing marketing initiatives (both trade and consumer) to ensure they attract the forecasted visitor numbers, but also exhibitors and sponsors to participate in the events. You will have demonstrable experience in consumer event marketing, with strong copywriting and creative skills and a good understanding of brand management.

Key duties include:

* Plan and manage the marketing campaigns including media planning, advertising spend, creative briefing, brand management, media/retail/cross promotions, PR, digital and social media
* Deliver the marketing campaigns across all channels, with support from a Marketing Executive
* Plan, manage and control the marketing budget
* Project manage digital marketing channels alongside the marketing executive
* Manage all supplier and advertising agency output
* Liaise with existing media partnerships, and explore new opportunities
* Work closely with the sales team, operations team and Event Director to fulfil commitments to sponsors, media partners and stakeholders
* Brainstorm, explore and implement new routes to market

Contact Details:
ESP Recruitment
Tel: 020 7299 2960
Contact: Verdi Hall
Email:

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