Chief Marketing Officer

Job Type:
AED Salary Range:
Salary Description:
€70000 - €90000 per annum
ESP Recruitment
Job Ref:

A small but growing exhibition organiser based in Paris are looking for a Chief marketing Officer to join their company. You will propose the marketing strategy to the CEO and the Board, then supervise and ensure its proper execution through all the marketing functions. Endowed with a sharp analytical mind, you are constantly on the watch, both on the competition and on new acquisition channels and consumer behaviour.

Your missions and activities will be:

* Recruit, manage and coordinate all marketing functions: product manager, content manager, social media manager, content & community manager, Growth Hacker...
* Develop successful brands, their storytelling, their distribution channels as well as the pricing strategy of the offers we promote
* Carry out a constant and in-depth study of the market in which we operate, our business and our targets, on which your strategic orientations will be based
* Monitor the performance of the actions carried out using key performance indicators (in particular on web traffic, acquisition, conversions, loyalty and brand awareness) and optimize the strategy

Required Skills

* Knowledge of the Business Events industry
* Sensitivity and a strong business vision: you know the market and how to operate the most relevant and effective levers
* Adaptability, team spirit, empathy, ability to work in a multicultural start-up environment
* An analytical mind on the lookout for the slightest avenue for optimizing its marketing strategy
* You are a versatile expert, able to juggle all on and offline marketing acquisition channels. You must also be unbeatable on our market as well as on our offer and the product we defend.
* Visionary: you know how to detect new market opportunities as early as possible. You are also a forerunner of innovation in customer relations and in the use of communication channels.
* Hands-on experience with web analytics and A/B testing tools.
* Excellent knowledge of LinkedIn, Facebook, Twitter, Instagram, YouTube and other social media best practices. Understanding of social media KPIs and web traffic metrics
* Fluency in English is essential.

Contact Details:
ESP Recruitment
Tel: 020 7299 2960
Contact: Verdi Hall

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